July 1997 we established Clean Home.  This company showed me that there is a need for another kind of cleaning service. The left and the right constructions of malls, residential buildings, other infrastructures, the love of local people for vehicles and the coming of the expatriates as part of these massive developments, plus living in a place where sand and dust is inevitable made me realize the need for us to form CLEAN CAR just a year after we have established Clean Home.

Clean Car was conceptualized in order to take the burden of cleaning one’s car in the morning when one needs to hurry for work, or anytime when one wanted to go shopping or do “malling”, or evening when one wanted to just sit and relax at home.

My thought was to give the car owners the convenience of letting my well-trained staff to clean their cars anytime of the day.

During the start up phase of establishing Clean Car, It was like I am looking at a vast horizon, how will people respond to this kind of service?  How is it going to be lucrative as a business?   So, I started to market it and set my sights on a chain of famous super markets.

We started from one supermarket to another, then, came the contracts with hotels, residential buildings and I am very enthusiastic that we are now very prominent in the top Malls of Dubai.

To be successful, I know that we have to fully understand and realize the value of customer’s needs.  We have to take care of them and feel like them.

When I started this venture, my vision is to give a quality of service to all our clients, thus giving them the convenience of having their cars cleaned at a very fare price using bio-environment friendly solutions. 

It has been our mission to be of service all the time thus creating jobs, being a diversified company. 

The future will no doubt bring further challenges. But Clean Car having been in the industry for a decade now, will never stop improving and be abreast with the fast pace of development.  

Now, it is our goal to expand the horizon that we have started to travel a decade ago.